Damian Rodriguez
— · London
Software and film for the performance world — academies, clubs, athletes, brands. The whole chain, from one desk.
Open for new engagements — Begin something →Selected collaborations — Rafa Nadal Academy · Alex de Minaur · Endquote
Damian Rodriguez is a multidisciplinary creator working across photography, film, and identity-led projects inside high-performance environments. His work is shaped by a background spanning academic study at Princeton University, proximity to elite-level sport, and an ongoing artistic practice in music and visual storytelling. These threads converge at one desk: live software products, films published on Alex de Minaur’s official channel, and an independent apparel brand made in London.
Get in touch — damianreg99@gmail.comSoftware I design, engineer, and ship myself — live products for clubs, marketplaces, academies, and cafes. Each row opens into its full case study.
S·01 PriorityCourt Court scheduling for clubs and academies. A displacement engine that resolves conflicts the way a good front desk would — 725 tests deep, six user roles, zero double-bookings. S·02 Your Food Market An online marketplace connecting food producers with buyers — catalogue, basket, and checkout built to feel like a good market stall, not a warehouse. S·03 RPN Active Booking and accounts portal for Rafa Nadal Academy camps in Thailand. Parent-managed bookings, Stripe checkout, a full founder and coach suite — 300+ customer accounts migrated in. S·04 Matcha & Maine A customer engine for a London cafe — digital stamp card, referrals, order-from-table, and an owner dashboard that reads like a cockpit, not a spreadsheet. S·05 MyMood An iOS app for two people. One partner taps a mood; it arrives on the other’s lock screen in seconds. End-to-end encrypted, no accounts, no feed. S·06 AI Advisory Consulting in three shapes — advisory sessions, build sprints, and embedded direction. Advice that ends in working software, not documents.+ a working lab of a dozen more — compliance systems, routing engines, retrofit pricing, hardware displays
Photography, video, and identity-led projects inside high-performance environments.
A series not about events — about continuity while everything changes. An archive of how enduring values are lived, not claimed.
→ The outcome — published on Alex de Minaur’s official channel
Tennis has a language. Most brands shout it. Endquote closes the sentence properly — apparel made in London for people who play the game and carry its culture off court.
Design, production, story, and film run from one desk. The clothing is the punctuation.
Enquire about EndquoteLived experience, translated into frequency.
→ Zero to finished
Producer, songwriter, engineer — the whole chain lives at one desk, with voices found to fit each song. A record can arrive as a voice note and leave finished.
Writing→Composition→Vocals→Production→Mix→Master
Practice — Original music · DJ sets
Desk — Writing room to mastering chain
Register — Performance without noise
Selected recordings — via Spotify
Begin something.
